FactsScan Participation in Swadeshotsav Expo Ahmedabad

Swadeshotsav Expo Ahmedabad brought together hundreds of Indian brands, entrepreneurs, and conscious consumers under one roof. Held in Gujarat, this vibrant event celebrated the spirit of Swadeshi by promoting Made in India products across multiple categories. From handcrafted goods to packaged foods, the expo represented India’s entrepreneurial strength and self-reliance.

FactsScan was proud to participate in this expo, bringing our mission of ingredient transparency directly to thousands of visitors. Our presence at Swadeshotsav aligned perfectly with our commitment to helping Indians make healthier food choices while supporting homegrown brands.

Swadeshotsav Expo is more than just a business event. It embodies the vision of Atmanirbhar Bharat and celebrates the power of local entrepreneurship. The expo serves multiple purposes that strengthen India’s economic and cultural fabric.

The event promotes Indian brands by giving them a platform to showcase their products directly to consumers. Small and medium enterprises get the opportunity to compete with larger players and reach audiences they might never access otherwise.

Encouraging Made in India products remains at the heart of Swadeshotsav. Every stall, every brand, and every product tells a story of Indian innovation, craftsmanship, and dedication. The expo creates awareness about quality alternatives to imported goods.

Supporting local entrepreneurship drives real change in communities. When consumers choose Indian brands, they contribute to job creation, economic growth, and community development across the country.

Our participation in Swadeshotsav Expo stemmed from a shared mission with the event itself. FactsScan exists to help India make healthier food choices by providing complete transparency about packaged foods. We believe every consumer deserves to know exactly what they are eating.

The expo gave us a unique opportunity to meet real users, understand their concerns, and demonstrate how technology can simplify healthy eating. We wanted to show people that checking ingredients does not have to be complicated or time consuming.

Our commitment to transparency in packaged foods resonated strongly with the Swadeshi theme. Many Indian brands are creating healthier alternatives to multinational products, and we wanted to help consumers discover and trust these options.

The timing was perfect to showcase our new Swadeshi Tag feature, which identifies and highlights Indian brands within the app. This feature helps users make informed choices that support both their health and the Indian economy.

The response at Swadeshotsav Expo exceeded our expectations. From the moment we set up our stall, visitors showed genuine interest in understanding food labels and ingredient safety.

The crowd response was overwhelmingly positive. People of all ages stopped by our booth, from young professionals to parents shopping for their families. Many visitors had never used a food scanning app before and were amazed at how quickly FactsScan revealed ingredient information.

Live demos became the highlight of our participation. We encouraged visitors to pick any packaged food product from their shopping bags and scan it using FactsScan. Within seconds, they could see ingredient breakdowns, health ratings, and potential concerns like excess salt or palm oil content.

The reactions were priceless. Some visitors were shocked to discover hidden ingredients in products they had trusted for years. Others felt empowered knowing they could make these checks themselves anytime, anywhere.

Common questions people asked revealed what matters most to Indian consumers today:

• How do I know if a product contains palm oil?
• Which packaged snacks are safe for children?
• Can this app detect artificial colors and preservatives?
• Does it work for regional Indian brands?
• Is the Swadeshi Tag accurate for all products?

These questions guided many meaningful conversations about nutrition, ingredient awareness, and the importance of reading beyond marketing claims.

The conversations at Swadeshotsav Expo reinforced why ingredient awareness matters now more than ever. Many health concerns in India today stem from what we consume regularly without questioning.

Palm oil concerns topped the list of visitor questions. People wanted to know which products contained palm oil and why it matters. We explained how excessive palm oil consumption links to heart health issues and why checking labels helps avoid it.

Excess salt and saturated fat hide in many packaged foods marketed as healthy or natural. Breakfast cereals, instant noodles, and flavored yogurts often contain levels far higher than recommended daily limits. FactsScan helps identify these concerns instantly.

Hidden additives present another challenge. Preservatives, artificial sweeteners, flavor enhancers, and synthetic colors appear under complex chemical names that most consumers cannot recognize or understand.

Our Swadeshi Tag feature generated significant interest at the expo. Visitors appreciated that FactsScan not only checks ingredient safety but also identifies Indian brands. We added this feature because supporting Indian entrepreneurship aligns with our mission of promoting healthier choices. Many homegrown brands create products with better ingredients, traditional recipes, and genuine care for consumer health. The Swadeshi Tag helps users discover these brands easily. When scanning products, users immediately see which ones are Made in India, allowing them to make choices that support local businesses while prioritizing health. In a Swadeshi themed expo like Swadeshotsav, this feature felt especially relevant. It bridges the gap between patriotic purchasing and health conscious decision making, proving these values can coexist perfectly.

Participating in Swadeshotsav Expo taught us valuable lessons about what Indian consumers truly want. The insights we gathered will shape how we develop FactsScan going forward.

What consumers really want:

1. Simple, quick answers about ingredient safety
2. Trust in the information they receive
3. Support for Indian brands without compromising health
4. Education about reading and understanding food labels
5. Tools that work in real time while shopping

The shift toward healthier packaged food choices is real and growing. Unlike previous generations who relied solely on brand loyalty or taste, today’s consumers actively seek transparency. They want to understand what goes into their bodies and make choices based on facts, not just advertising.

Parents showed particular interest in children’s nutrition. They wanted apps and tools that help them choose better snacks, breakfast options, and meal components for growing kids.

Food label checking apps transform how people shop for packaged foods. Instead of feeling confused or overwhelmed by complex labels, shoppers gain confidence and control. FactsScan empowers shoppers by providing instant access to detailed ingredient analysis. You do not need a nutrition degree to understand if a product is healthy. The app breaks down complex information into simple ratings and explanations. The convenience factor matters enormously. Scanning a barcode takes seconds, but the information you gain can influence years of eating habits. You make better choices not just once, but consistently over time. Knowledge builds lasting change. When you understand why certain ingredients pose concerns, you naturally start avoiding them. You become a more conscious consumer who questions marketing claims and reads between the lines. Supporting healthier Indian brands becomes easier when you have reliable information. FactsScan helps you discover alternatives you might never have noticed otherwise, expanding your options while improving your health.